[2014/11/23 17:16:01] iTalk:Iou: Superstition has forced a European airline to change its logo. New Belgian carrier Brussels Airlines had to change its 13-red-dot logo on the tail of all its planes because of a flood of complaints from passengers about the combination of thirteen red balls representing bad luck. This number is unlucky in Western culture and many would-be passengers thought it just wouldn’t do on an airplane. Airline officials were taken aback by the volume of disapproving mail they received. Particularly upset was the original logo’s designer Ronane Holt. She said the thirteen dots “looked just right” and had extra significance because the number of dots matched the destinations it flew to in Africa. The design, in the shape of a “b”, also resembled the pattern of lights on an airport runway as planes taxied before take off.
[2014/11/23 17:16:10] iTalk:Iou: Brussels Airlines
[2014/11/23 17:18:24] iTalk:Iou: European airline
flood of complaints
number is unlucky
resembled the pattern